NIKE AIR MAX
Superiority video, 2014
Client
Nike
Creative Director
Michael Spoljaric / Nike Brand Design
Director
Korb
Production and
postproduction
Korb
Sound Design
Echolab
"In 1987, the debut of visible air changed everything when it came to performance shoe design - innovation was unveiled." After 27 years the new Lunar1 continues its tradition to bring the performance and design into a perfect combo. Supported by ever-changing light patterns of 2400 fluorescent lights, the new design is being revealed in the rocky desert.