NIKE AIR MAX
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Superiority video, 2014
NIKE AIR MAX
Superiority video, 2014

Client
Nike

Creative Director
Michael Spoljaric / Nike Brand Design

Director
Korb

Production and
postproduction
Korb

Sound Design
Echolab

"In 1987, the debut of visible air changed everything when it came to performance shoe design - innovation was unveiled." After 27 years the new Lunar1 continues its tradition to bring the performance and design into a perfect combo. Supported by ever-changing light patterns of 2400 fluorescent lights, the new design is being revealed in the rocky desert.